Creative Intelligence for Ecommerce Video Ads

Built for Meta, TikTok, and YouTube video ads

Understand how your viewer experiences every second of your ad.

Ad MRI reconstructs brain activity as your ad is watched, revealing how attention, memory, and persuasion change from one moment to the next. Every report translates those signals into clear creative decisions.

Know what to keep, remove, double down on, and test next.

The Keep Matrix turns creative analysis into a clear decision framework, helping your team preserve what drives performance, eliminate what doesn’t, and prioritize the next iteration with confidence.

Build your next winning creative.

A recommended ad structure based on how viewers experienced your ad.

Find your next winning angle.

Discover new creative opportunities before your competitors do.

FAQs

Getting Started

A comprehensive Ad MRI report with clear recommendations for improving your video creative. Every report includes attention analysis, creative diagnostics, optimization frameworks, and an executive action plan.
Most reports are delivered within 24–48 hours.
No. Simply upload your video. No platform access is required.
Yes. Many teams use Ad MRI before launch to identify creative risks, strengthen persuasion, and improve the overall viewing experience before spending on media.

What We Analyze

Ad MRI works with video ads across Meta, TikTok, YouTube, LinkedIn, and other digital platforms.
Every report evaluates the complete viewing experience, including visuals, spoken dialogue, on-screen text, messaging, pacing, demonstrations, trust signals, and persuasion patterns.
Yes. Ad MRI works with UGC, founder-led videos, product demonstrations, brand films, testimonials, and other video ad formats.
Yes. Ad MRI can analyze video ads in multiple languages, provided the spoken dialogue and on-screen text are clear enough to evaluate.

Creative Intelligence

Most creative reviews rely on opinions. Ad MRI analyzes how viewers experience your ad, then translates those insights into clear creative direction.
Yes. Competitor Intelligence reveals recurring hooks, messaging patterns, creative angles, and opportunities to differentiate your next campaign.
Hook Saturation shows how similar your opening hook is to other ads in your category, helping you identify crowded ideas and opportunities to stand out.

Reports & Results

Founders, creative directors, media buyers, performance marketers, agencies, and in-house marketing teams creating video ads.
Yes. Many teams use Ad MRI throughout the creative iteration process to compare versions and refine future ads.
Yes. Every analysis follows the same structured methodology, making reports consistent, comparable, and easy to act on.
No. Ad MRI evaluates the creative itself. It helps improve attention, messaging, trust, and persuasion, but campaign performance also depends on factors like targeting, offer, pricing, and media buying.

Pricing

AD MRI

$299

For 1 video Ad

Competitor Intelligence

+$199

Add-on

(Not provided individually)

Custom Intelligence

Price On Request*

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